Why is it that some women manage to excel against all odds without sacrificing their femininity? How do successful women in leadership do it? Do the “old” female stereotypes still exist and are they holding you back? And, if so how do you deal with them? Is it necessary to lead with an iron fist?
Many of today’s successful women leaders are where they are by leading with what we call a Cashmere Glove vs. an Iron Fist. It’s not about being forceful, but about being effective.
Women innately have the characteristics that it takes to be the most successful in business. The challenge for many, however, is they don’t know they possess these key business assets or they don't know how to use them. Women need to own their feminine powers that will put them where they want to be in the careers they desire.
Cashmere Glove: The Feminine Approach to Business
